Personal trainer in Nottingham


A new kind of gym environment…

By on Feb 10, 2017 in Articles |

When we set up the RWF Gym six months ago, we were very conscious that we were taking a very successful personal training business into a whole new arena. I’d personally spent nearly 8 years setting up a company that encouraged all walks of life to accept that personal training, and getting stronger, was for everyone – not just those guys in stringer vests and girls who endlessly selfie their arses in the big commercial gyms. Our unique selling point was two private PT rooms, fully loaded with strength training kit suitable for all levels (I trained in my old PT studio myself and made it to National level in powerlifting) whilst not being intimidating. So, when we decided to up sticks, take the plunge and open a public-access gym, I had to think long and hard about how to do it. I wanted to take 100% of my existing clients with me. I didn’t want to lose ANYONE. We were only moving half a mile, but more important was the fact that we’d now be a GYM. Not just some rooms. So, my partners and I decided we would steal some of the gym floor to recreate two PT-only rooms. It cost more, it reduced gym floor space and goes against everything in gym design…but we did it anyway. And guess what? Every single client came with us. It meant they could still PT in private. But what else happened? Well, we wanted to make sure all of these PT clients felt so comfortable training in the main gym area that they’d join up. In the first month, 20 of them did just that, and their trust in what we wanted to create meant we had paying members from day one. Also, with very few exceptions, all of them were happy training on the gym floor. We’d made sure they felt this was THEIR gym – not a gym belonging to the usual gym crowd. We promised all our clients and founder members that we would keep a nice, respectful atmosphere. That we wouldn’t allow idiots, drug-abusers and gangs of kids join. Many of our clients initially doubted this – what new business in it’s right mind would...

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“I could join *insert other gym* for that”

“I could join *insert other gym* for that”

By on Nov 3, 2016 in Articles |

So, we’ve had the RWF Gym for nearly four months now. And we’ve learned a LOT. Most of it good, and a lot of it relating to strategic timing of coffee to keep you alert over 15hr days… Things have gone better than expected. We’ve signed up a big chunk of the members towards our first year’s goals, and the personal training side of the business has grown drastically too (an unexpected, but very pleasant, side-effect). One thing that has cropped up from “walk in” potential gym members is price, though. So, we thought we should explain exactly why we charge what we charge. We charge £50 a month for a gym membership (or £40 if you’re having any PT with us). We also offer day passes at £6 for people who can only get to us infrequently. For people who don’t know anything about RWF, and think we’re “just another gym”, the first response we often get is “that’s expensive. I could join X for the same” or “but X only charge £15 a month”. The flippant answer would be, why not go and join those places then? But, sometimes, the benefits of joining a gym like ours might not be apparent on a casual look. We don’t have queues for equipment. We have more squat racks, Olympic bars and plates per member than ANY other gym in Nottingham We don’t have broken/cheap equipment. We have members that ALL, without exception, tidy up after themselves and put weights away We offer anyone free help with their training – whether that’s form checks or even simple programming issues. Everyone. Free. We have a zero tolerance to drugs, to idiotic behaviour, to half-naked mirror selfies and to anti-social gym habits. To be perfectly honest, the last point there is where price comes in. Yes, you could join the local Big Dave’s Gym and work out with the roiders for £15 a month. If that’s your scene, go for it. It isn’t ours, never will be, and we didn’t set this place up for that. Likewise, you could join one of the plethora of Health Clubs and have a pool, sauna and Boxercise classes you’ll never use. Great – again, if...

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Getting Started: What can you expect from RWF?

By on Aug 27, 2016 in Articles |

Contributed by Tim Wheatcroft   You’ve decided you want to get fit, improve your training, lose weight – whatever your goal is. You’ve emailed us and explained your circumstances, why you’re ready to start and what you want to achieve. Getting to this part is further than most people get, and is vitally important. So, once the initial contact has been made, what can you expect from us? For starters, we reply to any inquiries as quickly as possible, so we’ll get a response out to you the same day, often within a couple of hours. This response will be a relaxed one, with no hard-sell, and an acknowledgment of the details you provided in your inquiry. The next port of call is to invite you in for what we call a ‘consultation’ ,but is actually just us meeting for the first time over a cup of coffee and seeing if you like us. We’ll give you a tour of the gym and our private training rooms, and we’ll go through your goals and tell you what we think the best course of action is for you to achieve your goals, in the most efficient way possible. You probably won’t get any further than that in your consultation. You certainly won’t get ‘beasted’ and left in a puddle of your own sweat struggling for breath. If we have the time and you feel like you would like start things off right away then that is absolutely fine. You still won’t be left in a puddle of sweat. We won’t make you do any embarrassing exercises, won’t shout at you or make you feel self-conscious in front of people; we’ll more than likely take you in one of our private rooms just in case you feel a little nervous, and we’ll start a movement analysis. This is where we get you to perform very simple, basic movements, and we silently take mental notes about what is the best course of action for you. After that we’ll explain what we think you need to do. We’ll discuss with you what you can manage financially and more importantly, what time you can offer us. If you feel its right for you there and then, we can sort the necessary paperwork and...

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What do we want from you? (It’s not to empty your bank account)

By on Aug 25, 2016 in Articles |

Contributed by Tim Wheatcroft   As personal trainers, do we want you to pay for personal training sessions for the rest of your life and be entirely dependent on 1-to-1 sessions? NO!     We can’t speak for most other personal trainers (well, actually we could but it wouldn’t be very professional) but at Real World Fitness in Nottingham we want what’s best for you, not just what’s best for us. When we feel you’re confident enough to go it alone into the gym and complete a prescribed program, then we will suggest you do just that. Under our guidance you’ll be doing a safe and efficient program without continuously paying for 1-to-1. That being said, there are cases where we would suggest the 1-to-1 personal training continues longer. If you’re completely new to the gym and you have never done any resistance training, for example, you’ll likely need our guidance for longer. Weight training isn’t as straightforward as many think, and the technical and mental aspects of it can be tough to grasp fully. Similarly, if you are nervous about a gym environment or recovering from some sort of injury, the support you need from a qualified, experienced PT might be greater. Having some professional coaching as a beginner should always: Familiarise you with resistance training as opposed to running straight to the treadmill. Get you used to the gym environment instead of being so nervous/anxious that you don’t go to the gym at all. There would be no need to be worried about incorrectly performing exercises when you eventually go solo, as you would have already completed them with 1-to-1 supervision. Rehab any previous injuries or issues which could be stopping you from doing the best exercises for you, and limiting your functionality in everyday life. We market ourselves as a no-bullshit company. This applies to the personal training just as much as the new RWF gym. We’ve set up the new gym to be more accessible to the everyday person who may not feel comfortable jumping into a 12 month contract at a local commercial gym, getting little or no support, and having to cope with the usual gym stereotypes of arrogant trainers and over-used equipment....

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Beyond the Barbell

By on Jun 27, 2016 in Articles |

We train a variety of people with different issues that affect the body. From cystic fibrosis, to arthritis, to simple – but painful – shoulder or knee pain. This means training is often affected and it’s our job to help where we can with rehab or work around barriers to standard exercises. We have a range of speciality bars that help us with this, and to keep exercise interesting and varied for clients that haven’t got issues. I’ll go through the ones that get the most use between the trainers at Real World Fitness. Football/Swiss Bar Also known as the Swiss Bar, the Football Bar lets clients use a neutral hand position on presses, curls, and extensions, as opposed to a pronated grip which is typically used for barbell movements such as pressing and squatting. The Football Bar is a great variation to the standard bar and the main attraction for us as personal trainers, is how easy it is on the shoulders. For those with shoulder issues it allows for an alternative exercise to work around injuries long term or as a stop gap for a short term issue. It shifts the emphasis onto the triceps when using it during a pressing exercise and can also be used for hammer curls instead of traditional dumbbell curls. Trap Bar Let’s get one thing straight; conventional barbell deadlifts cannot be replaced. Trap bar work doesn’t carry over well to the regular deadlift but for anyone not hugely bothered about their deadlift numbers, I would say from my experience normal real world people pick up thetrap bar variation of deadlifts much easier than conventional barbell work, at least initially. For people that don’t compete in powerlifting, the Trap Bar is a great option. You can’t argue the benefits of picking up something heavy off the ground whether it be a Trap Bar or straight bar, so this option keeps people doing that movement when conventional deadlifts are off the menu. The biggest advantage to the Trap Bar is the handles – they keep the bar close to your centre of gravity. So in theory, it will make the lift safer. The Trap Bar can also be used for shrugs, farmer’s walks and some rowing variations in the...

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Start with “Why?”

By on Jun 6, 2016 in Articles |

One of the first things we ask a new client at their consultation is “why are you here?” It cuts straight to the point. It shows that we want to help someone with a goal, and it often makes someone think a little more about the specifics. We’ve had some interesting answers to that question. “I’m sick of feeling like crap, tired all the time” “My Mum/Dad died young and I don’t want my kids to go through that” “I’m tired of being skinny/fat/unfit” “I’m getting left behind in my sport and need to strengthen/get faster” We’ve also had other reasons we can’t really reveal, but suffice to say we’ve had clients with serious illnesses, serious time pressures or very tight deadlines to achieve set goals. These people usually, not always, but usually, do well. The ones who don’t? Well, they sound a little more like: “My husband/wife thinks I should lose weight” “My kids nag me because I can’t run around with them” “I want to get ripped for my summer holiday in two months” “Erm, I don’t know. Just get a bit fitter?” The difference should be obvious. The first group want it. They really, really want it. Some NEED it. They don’t need to live/breath/die for it…but they do actually care. They want to achieve something. The second group think they want it. They want to satisfy other people, or think they probably should be doing something about it, but aren’t that bothered yet. Think about the smoker who’s always quitting next month, versus the one who just….stops. No drama. Just quits and moves on. Commitment and actually having a reason are the difference. It’s OK if you’re doing it for someone else. But that person’s opinion has to matter to you immensely. When it gets tough, it’s too easy to let someone else down; it’s harder to give up on yourself, and your own reasons. Everyone thinks it’s the other way around, but in training, we see it time and time again – the reason, the why, has to come from YOU. What’s your reason? What matters to you? For me? I like to look half-decent. I like being strong for my size and weight....

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